Your products may have groups of consistent features that your customers use to decide on their choice. A shirt website might have features such as:
- Fit – Casual, Classic, Slim
- Style – Casual, Evening, Formal, Polo
- Pattern -Check, Stripe, Plain, Houndstooth
- Cuff – Button, Single, Double
With Shopfront features you can ‘tag’ each product with its features and then these can be appended to the description perhaps as a bulleted list. These features will also drive the feature filter if used.