It’s no longer just in the B2C world that fast, efficient, integrated ecommerce is essential, it is now a crucial part of the B2B world too. Not only is ecommerce an important part of the B2B sales strategy, it’s also indispensable in minimising operational costs. Discover 5 ways you could make a big cost & time saving with an integrated B2B ecommerce website.
A market leading ecommerce platform like B2B Shopfront will automate a substantial portion of your sales team tasks. Enjoy real time pricing and stock display, accounting software integration (with accounting software such as Sage & Pegasus) and more efficient order processing. Save time by reducing the number of phone enquiries regarding stock and pricing. Your sales teams will then be freed up to focus on generating new business, not keying in orders!
Another plus side of the automation integral to a B2B ecommerce website is that it reduces error. When orders are handled manually, illegible handwriting, filing errors or problematic communication processes can lead to misplaced or incorrect orders as well as potentially a poor customer experience.
With a modern ecommerce platform like B2B Shopfront, every purchase and customer interaction is stored digitally making orders easy to track and review.
Not only will ecommerce make your business more efficient, it will also help you get paid more quickly! Traditional methods of B2B selling could lead to delays in payment, meaning time-consuming phonecalls, emails and delays in revenue reporting. With an ecommerce website, clients can pay instantaneously, meaning you get paid quickly and your customer gets their goods sooner. Your ecommerce platform will also integrate with accounting software such as Sage and Pegasus meaning the entire order process is automated.
Your staff might not work 24/7, but your B2B ecommerce platform will! With an ecommerce website, your customers can make purchases whenever it’s most convenient for them because your web store will always be open. This is particularly useful if you’re aiming at customers in varying time zones or with non-standard availability.
The flexibility of self service means your customers are more likely to buy since they are not limited to your opening hours or sales team availability.
A strong ecommerce platform, such as B2B Shopfront, will allow you to quickly, easily and effectively manage your customer communications. It’s easy to interact with your customers about orders, shipping and product availability with up to date information at your fingertips. Good communication is key to a successful customer relationship and a world class B2B ecommerce platform will help make communications easy.
So if your B2B business wants to minimise operational costs and reduce manual input Aspidistra can help. Want to work out how much you could save with Aspidistra? Try our ROI calculator here.