Features (product)

Posted by Marketing, Uncategorised • January 15th, 2016

Your products may have groups of consistent features that your customers use to decide on their choice. A shirt website might have features such as:

  • Fit – Casual, Classic, Slim
  • Style – Casual, Evening, Formal, Polo
  • Pattern -Check, Stripe, Plain, Houndstooth
  • Cuff – Button, Single, Double

With Shopfront features you can ‘tag’ each product with its features and then these can be appended to the description perhaps as a bulleted list. These features will also drive the feature filter if used.